FirstCry likely to file papers for $3-3.5 Bn IPO in Indian Market

FirstCry filled IPO

FirstCry, an omnichannel baby and mothercare firm based in Pune, is all set to float it’s the long-awaited IPO in the market. Banking on the fundamentals that are emerging from the strategic management and innovative services portfolios of the company, analysts are expecting the RHP to be filed this week and the public listing to place the value of company in the range of $3bn-$3. 5 billion.

This comes on the back of the regulator, the Securities and Exchange Board of India (SEBI), clearing FirstCry’s IPO this month. They are expected to raise a primary capital of around $217 million besides, an Offer-for-Sale of up to 54 equity shares by existing shareholders like SoftBank, Premji Invest, TPG Growth, Mahindra & Mahindra.

Currently, the FirstCry baby products retailer has been in the process of opening stores across the length and breadth of India and it targets for have established more than 1000 showrooms in 500 cities. Being closely associated with the grocery sector, the company benefited from such factors as brand awareness and a vast portfolio of products married with Pol l channel coverage.

Thus, it is expected that the proposed IPO would attract a lot of investors’ attention, as the consumer market is constantly expanding in India, and there is a trend in developing the baby and mothercare segment. Thus, the IPO funds will probably be spent on increasing the company’s stores, furthering its online presence, and developing technology and logistics.

Indeed, FirstCry’s IPO could be a generational event for the Indian startup market, indicating the scale of exits available in the market, and wealth creation for early investors. The company’s listing is also thought to be positive for investor sentiment related to the retail and consumer goods industry.

During the IPO process, the market will focus on factors that include the level of FirstCry’s IPO, demand for shares by investors and more generally the impact on the Indian capital markets.

Yes, I would like more information on the following areas such as FirstCry’s business strategy, rivals, and threats it may encounter during its IPO.

About Ashish Singh

I am a blogger and writer too. I love to write on business, finance, lifestyle, digital marketing, and technology.

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